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The legal bit
GDS Analytics (a trading name of GDS Analytics Ltd and GDS Analytics (EU) Ltd) respects your privacy and is committed to maintaining the privacy and confidentiality of the personal information we collect.
The purpose of this Privacy Notice is to tell you what information GDS Analytics collects from you, how and when it may be collected and what happens to it. For the purpose of this Privacy Notice, “we” and “us” refers to GDS Analytics.
Personal Information is any personal identifiable information, such as your email address, name, home or work address, telephone number, bank details or online identifier, which can directly or indirectly identify you. We refer to it as “Personal Information” here.
You may provide Personal Information when you:
Some services that we provide require the involvement of third parties. We have carefully selected these third parties and taken steps to ensure that the Personal Information is adequately protected. The third parties may include business partners, suppliers, sub-contractors, analytics, search engine providers, evaluation companies.
Contact information includes your name, company name, job title, telephone numbers, postal addresses, email addresses, or other addresses at which you receive communications from or on behalf of GDS Analytics.
This includes information about the Services you use, and how you interact with us and the Services.
This includes information that GDS Analytics collects through commonly-used information-gathering tools. Such information includes standard information from your web browser (such as browser type and browser language) and your Internet Protocol (“IP”) address.
We collect and use your Personal Information because it is necessary to obtain certain details including Personal Information from you in providing you with the service you have requested and it is in our legitimate interests in the course of operating our business, including:
Unless otherwise stated in this document, we use your information for providing you with the Services that you have requested from us, as referenced below:
We use your Contact Information to get in touch with you. Here are some examples of reasons why we might contact you to:
We use your Contact Information to recommend products and services that might be of interest to you, to send you marketing and advertising messages such as newsletters, announcements, or special offers or to notify you about our upcoming events. To provide you with marketing communications is not essential for the maintenance or existence of the legal relationship we may have with you at a certain point; thus, you may opt-out from receiving such communications.
You are entitled to opt-out from receipt of marketing communication at any time and free of charge by using the “unsubscribe” option included in any marketing e-mail or other marketing material received from us.
Your decision to opt-out from our marketing communications will not affect your ability to continue receiving the Services from us.
To provide the Services to you, we need the Required Contact Information, Transactional Information, and Billing Information to: process orders (including payments) for our Services; provide the Services to you; provide access to secure areas of our websites; create and maintain your account, and control access to it.
To enable third parties to provide services to us, we may need to provide your Required Contact Information to third parties so that they may carry out technical, logistical or other functions on our behalf.
To protect our business, we use information we collect to prevent or detect fraud or abuses of our websites and the Services, and to identify and protect our business from fraudulent transactions.
To manage our everyday business needs, such as to:
We may share or store your Personal Information with our third-party service providers based outside the United Kingdom who we engage to help us, amongst other things, fulfil your order, process your payment details and the provision of support services.
We only transfer your Personal Information outside of the United Kingdom:
To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.
We employ appropriate security measures to help protect your Personal Information and guard against access by unauthorised persons.
We acknowledge that the information you provide may be confidential. We do not sell, rent, distribute or otherwise make Personal Information commercially available to any third party, but we may share information with our service providers for the purposes set out in this Privacy Notice. We will keep your information confidential and protect it in accordance with our Privacy Notice and all applicable laws.
It is important to us that you are in control of your own information. As a result, we offer the following controls:
Any changes we make to our Privacy Notice will be posted on this page and, where appropriate, notified to you in email.
If you have any questions in relation to this Privacy Notice, or if you would like to contact us to exercise your rights as stated in this Privacy Notice, you may contact us at: info@gdsanalytics.co.uk for assistance.
Only the following personal data collected for the following purposes and using the following services: Analytics Google Analytics Personal Data: Trackers; Usage Data Contact information Owner and Data Controller GDS Analytics Ltd PO Box 724 Swansea SA1 9RA United Kingdom Owner contact email: info@gdsanalytics.eu Latest update: 28 September 2022